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Sales figures blew the original Korean release out of the water, reaching over 100k, the highest ranking sales of a debut from a Korean male group.
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On 22 June 2011, they made their debut into Japan with a Japanese remake of their original single from the Replay EP, ‘Noona Neomu Yeppeo’, now renamed to ‘Kimi wa Boku no Everything’ for the Japanese market. Two full-length albums later, and as many EPs, and the boys live up to the Mnet award and more they’re one of the hottest groups not only in their country, but in Japan too. It gained a top ten chart position and led to the unit claiming the ‘Hot New Star’ award at Mnet’s 20’s Choice Award 2008. SHINee (pronounced ‘shiny’, “like a rainbow!” according to Jonghyun – more like a special Pokémon card if you ask us) burst onto the Korean music scene in 2008 with their EP Replay. So I understand why they’re enthusiastic – I’m always happy and grateful when they welcome us in such a way.” “The airport is the first point of call, it’s the first place fans get the chance to meet us. Sometimes there are large crowds of fans waiting for us, cheering, and when one rushes forward, many follow! I just worry that they’ll hurt themselves…” Onew, the leader of the group, comments, “I always appreciate this kind of welcome. The experience didn’t seem to faze the lads. When the band arrived at Heathrow, masses had already formed, eager to welcome SHINee with grabby hands – and grab is precisely what they did! The quintet was, quite literally, mobbed.
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As a result, their site was forced offline within a minute – and remained down for a further five hours! Unfortunately for the Odeon’s website engineers, they didn’t take into consideration just how big of a following K-pop has in the UK. Suffice to say, British K-pop fans were more than a little envious about the whole affair – and when it was announced that the boys would be returning to the UK as special guests at the London Korean Film Festival 2011, at London’s Odeon cinema in Leicester Square, those fans were going to make sure they were a part of the action this time round. When SHINee’s Onew, Jonghyun, Key, Minho and Taemin touched down in the UK for the first time, a few months prior to this, it was to mark the K-pop unit’s debut in Japan in the summer of 2011 – why they chose London still remains a mystery to us, but they celebrated there none the less, and took an audience of lucky Japanese so-and-sos with them for a special live set at the legendary Abbey Road Studios. Tickets for the Korean boyband’s first UK show (their first that the citizens of the country were allowed to attend, anyway) had just gone on sale – and had come off again almost as quickly. SIXTY SECONDS IS all it took for servers to crash and general hysteria to spread nationwide amongst SHINee’s solid following.
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Taemin: “I’m happy to be here, meeting UK fans!” Key: “I’m a kind person with various colours.” I hope to see you all as often as possible.” Minho: “Jonghyun’s right, I do get very competitive…I love sports, such as football. Out of SHINee, I’d say Minho is the most competitive and Onew is a massive sleepyhead!”
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Onew: “I like fun things and I always like to sing merrily.”
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Below the cut is the full text and some accompanying scans of the magazine itself. Although delayed by a week or so, we’re sure fans will still be delighted to see SHINee’s interview from NEO Magazine.